Talking To Bloomberg TV
by Justin Rosenstein
February 12th, 2013
When Nicole Lapin of Bloomberg TV’s reached out and asked for an inteview, we were exicted to share Asana’s story with her audience.
Nicole asked great questions, and over the course of the six-minute interview, we talked about the lessons Dustin and I brought to Asana from Facebook, the productivity challenges facing knowledge workers, the limitations of email, and why the future of business software is products people love, not products people are sold.
Somebody needs to tell Nicole that it’s really distracting when the host looks into the camera, when she should be looking at the person she’s interviewing.
Great stuff Justin. Really liked what you said about how Asana is a rethinking of communication tools. Whereas Google products and even email are just porting old ways of doing things to the ‘net. Asana definitely fills a gap that none of those tools could for us.
I think the tool is awesome, but my boss is trying to shove it through our noses and he´s killing the mood. Now everytime i look at it I see it, it stesses me.